#43

Emphasize time-saving

Hot Tip #43 is to emphasize time-saving.

Most SaaS offerings are trying to streamline our operations and save us time in one way or another.

Note how the first 3 features (out of 9) in the original Ghost Membership Landing Page are all related to time-saving:

Ghost Membership feature table

I’d argue time is the most valuable commodity we have.

How are you telling your Landing Page visitors they are one payment away from saving themselves time?