Offer more pricing tiers
Hot Tip #14 is to offer more pricing tiers.
![Price Table reference](https://hottips.imgix.net/2020/07/014c.jpg?w=1200&auto=compress)
![Price Table reference](https://hottips.imgix.net/2020/07/014b.jpg?w=1200&auto=compress)
Aim to tier up with more features and benefits versus tiering down by stripping your core offering.
![Price Table reference](https://hottips.imgix.net/2020/07/014a.jpg?w=1200&auto=compress)
“Give people who would be happy to pay you more money, the opportunity to pay you more money.” ~ Adam Wathan, Refactoring UI (source)
- A persuasive higher tier – Harry from Marketing Examples brilliantly dissects the Refactoring UI higher price tier.
- Pricing Table Inspiration – A collection of 150+ Landing Pages I’ve curated featuring a wide range of different pricing tables.
- Pricing Table Examples – A more specific collection I’ve put together of well-designed or interesting Pricing Tables in Landing Pages.
- Pricing Psychology – Help Scout breakdown 10 popular pricing strategies.