SwapClearTheme Landing Page TestimonialsA checklist to ensure your testimonials are effective in your Landing PageStrongest testimonial featured above the fold or spotlighted within the pageDo your testimonials include where the customer is from or what they do?Remove testimonials with little value eg. "This is great"Testimonials feature product or service attributes eg. "Top quality"Testimonials answer potential doubts based on common FAQs eg. "Arrived safely in perfect condition"Testimonial added near checkout form or near pricing tableHighlight/bold takeaway within longer testimonial text (ref)Bonus: Do your testimonials match the same demographic as your Landing Page visitor? (ref)Bonus: spotlight a testimonial from an opinion leader known to your target demographic (ref)Built using Interact List Share Copy to clipboardShare via FacebookShare via LinkedInShare via RedditShare via TwitterShare via Whatsapp