#87

Focus on form UX

Hot Tip #87 is to focus on form UX.

The importance of good form usability is overlooked in Landing Pages. Fancy layouts with too many required fields will drop conversions.

✅ Arrange fields in one column
✅ Keep required fields to a minimum
✅ Position labels near the top-left of fields
✅ Tab in the correct order

Investing in a user-friendly form experience is worth every cent for your Landing Page.

  • Form UI/UX – Crazy Egg published a brilliant Form UI and UX visual guideline.

Hot Tips Fire